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Gen Ag 2017

Proudly sponsored by:

FCC Farm Credit Canada

    What is GEN AG?

    GEN AG is a unique career exploration program for high school students. In groups, students will compete in provincial marketing competitions for a chance to win $500 for their school and be profiled on the AITC Canada website and social media!

      How does it work?


        Student groups will develop and implement a creative marketing idea that promotes ag-sector careers to students in their school.


          Groups will create and submit a Success Story Portfolio, showcasing the effectiveness of their marketing idea.


            The top 3 groups in each province will advance to the Provincial Final.

              How GEN AG

                Comments from GEN AG
                Pilot in 2016...

                  "I learned that there are many career opportunities in agriculture other than farming and business."


                    "Overall, it was an awesome program. I loved the plan and project. Sure could see the potential engagement qualities for the students."


                      "It was a unique idea, and one that the students ran with. It was easy to support, and really opened their eyes to agriculture and potential career opportunities."


                        GEN AG 2017

                        GEN AG will be piloted in Saskatchewan, Manitoba, Ontario and PEI in 2017


                          Success Story Porfolio Due: April 25
                          Competition Date: Week of May 15th


                            Success Story Porfolio Due: April 19
                            Competition Date: Week of May 15


                              Success Story Portfolio Due: May 1
                              Competition Date: Week of May 19-26

                                Prince Edward Island

                                Success Story Portfolio Due: April 13
                                Competition Date: April 27

                                Upload Success Story Portfolio


                                  For more information, please contact the
                                  GEN AG co-ordinator in your province: